Archive for October, 2015

57% of consumers rely on product videos

As a product marketer, you have built a sound product positioning, a measurable go-to-market-plan, and created your buyer person as to develop great content for your buyers journey. You have prepared an extensive tool kit of marketing and sales material for your sales, field marketing and partners to evangelize your product. While your message maybe […]

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Two Powerful Types of Videos You Should Have on Your Website

It’s overwhelming when one tries to go back, not too far but just a decade and watches the way the digital landscape transformed and literally consumed every sensible human on this planet. We are living today in a world where communication dissemination is construed to be successful only through this burgeoning landscape. Why not, so […]

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